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"Zima" is the Russian word for "winter." Russian vodka is the quintessential clear alcoholic beverage associated with both the aristocracy and the common man.





Syllable structure. Two perfect syllables, each consisting of a consonant (C) and a vowel (V). The resulting prosodic shape of this name (CVCV) is the universally preferred shape for words in all languages.

Stressed syllable [zee] plus stressless syllable [ma]. This is one of three ways of making a nickname in English. This allows the name to be easily personalized. Since it already sounds like a nickname, Zima becomes a great bar-call.

Zima has nothing but straight, angular letters (no O, R, S, B, D, etc.). This orthographic structure reinforces the clarity, light taste and simplicity of the beverage.

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